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Chloe founder Gaby Aghion, an Egyptian born Parisienne with a dark beauty and a bohemian spirit, rejected the stiff formality of 1950s fashion and went on to create soft, body conscious clothes from fine fabrics and called them luxury pret-a-porter. Her first fragrance, simple called Chloe, launched in 1975 is youthful and modern in design and slightly audacious in spirit. Famous for having Karl Lagerfeld and Stella McCartney as its head designers, Chloe is still known for its soft elegance. There are over a dozen perfumes in the collection.
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